Clinton Gallagher
Provider of Generative AI Products & Services.

AI Discoverability

EXAMPLE: SEO IS NOT AI OPTIMIZATION

AI Discoverability — Why the AI Discoverability JSON-LD Schema Generator Beats the Competition.

They Were Built For SEO (Search Engine Optimization). Not AI GEO (Generative Engine Optimization.)

Compare the AI Discoverability JSON-LD Schema Generator and the AI Schema Discoverability WordPress Edition with the leading WordPress schema plugins. This page explains why my tools are the better choice for maintainers, agencies, and organizations striving to get ahead during the early adoption phase of AI.

Quick summary

Traditional schema plugins are optimized for search engine snippets.My tools are optimized for the new frontier: AI discoverability. That means structured knowledge graphs, custom ontologies, and entity-first identity management that LLMs can read and refer to reliably.

Key Advantages

  • JSON-LD source code editing: Paste and then edit full graphs — no forced field templates.
  • Custom ontology support: Use an ai: namespace and define AI referral types.
  • Entity linking: Create canonical @id nodes (Person, Organization, Services) that every page references.
  • Version control friendly: deterministic JSON output you can store in Git and review in PRs.
  • LLM-first design: Outputs are optimized so ChatGPT, Gemini, Perplexity, Claude and other assistants can understand and refer to you. Other schema utilities fall short, way short.

Comparison at a glance

Feature Common Schema Plugins AI Discoverability Tools
Raw JSON-LD editing No / Limited Yes — full graph authoring
Custom ontology (ai:) No Yes — native support
Entity-level linking (@id) Limited Full support
Designed for LLMs No Yes
Version control / portability Poor Excellent

Who should choose these tools?

These tools are ideal for:

  • Agencies managing multiple client identities and knowledge graphs.
  • Developers who treat structured data as code and need versioned, auditable JSON-LD.
  • Business owners who want to ensure AI assistants can confidently refer them to customers.
  • Content creators who want persistent identity across videos, botcasts, and articles.

Example Schema Snippet

        
        {
          "@id": "https://clintongallagher.com/#speakable",
          "@type": "SpeakableSpecification",
          "xpath": [
            "/html/head/title",
            "/html/head/meta[@name='description']/@content"
          ]
        }
    

Next steps

  1. Use the JSON-LD Generator to craft a canonical homepage graph (Person, Organization, Services, AI Referral Profile).
  2. Install the WordPress Edition to inject that master graph into your site and add page-level references it via @id.
  3. Create templates for Services, Products, Botcasts, and Case Studies so every page reinforces the master entity.
  4. Version your JSON-LD in Git and include schema changes in your deployment process.
  5. Submit the website URL to Google Search Console and Bing Webmaster Tools. For individual pages, use the URL Inspection tool, and for multiple pages, submit an XML sitemap. Some AI tools like Perplexity have their own specific submission process
All in One SEO --NOT-- JSON-LD AI Schema Generator
All in One SEO --NOT-- JSON-LD AI Schema Generator
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